Benefits of a User Experience (UX) workshop
User journey maps
We’ll give you visibility over your user’s pain points by mapping out how they interact with your product or service.
Design thinking
With your user pain points identified, we’ll identify possible solutions to improve customer experience – helping you achieve your business goals.
Prototype
Together we choose the best solution to turn into a rapid prototype – this is a basic website or app design with clickable links.
Test
The prototype is tested with a group of people, which helps validate the solution and find any usability issues. Insights from testing enable us to quickly reiterate and update the design.
Why you should focus on User Experience
The User Experience comes down to how a person feels when interacting with your system, be it a website, web application, or even desktop software. It’s vitally important to efficiently fulfill user needs in order to create positive experiences that will influence desired behaviours and increase customer loyalty.
Blitzm Design are User Experience experts who can help ensure you provide the very best experience for your customers and visitors. We’ll help you create meaningful interactions within your customer journey, which will lead to better business outcomes.
User Experience Workshops
Blitzm Design offers two UX Workshops for your business – a streamlined option for fast insights, or an in-depth dive into the mind of your customers.
Fast user insights
We’ll take you on a deep dive into your company data —analysing your business goals and historical performance— to uncover insights that will help you gain a better understanding of your audience. Your customers’ existing pain points, as well as future challenges they may face, will be woven into customer personas to ensure your strategies benefit from a customer-centric perspective. These insights will help us shape a user flow to determine how customers interact with your business throughout their customer journey, and what their ideal User Experience should look like.
At the conclusion of this workshop we’ll provide you with a document of our findings, as well as a high-level plan outlining your next steps. In some cases clients benefit from the option to purchase a ‘7-hour prototype’, where we translate the recommendations into a designed and clickable prototype that you can test with stakeholders.
The 5-day sprint
In this sprint we’ll undertake an in-depth investigation into a significant problem (or opportunity) that your business is facing. At the end of the sprint we’ll deliver a detailed prototype of the most promising solution and test it with users.
Every workshop is tailored to the unique needs of our clients, however the structure of the five days is often as follows:
- Monday – Define the problem and create a user flow with journey maps
- Tuesday – Brainstorm possible solutions as a team (design thinking)
- Wednesday – Choose the best solution/s to prototype and test
- Thursday – Create the prototype
- Friday – Test with real users – capturing insights that allow us to rapidly reiterate in the event we proceed to development
The sprint is the best way to fully understand your customers, and find the solutions that will fulfil their needs and help you achieve your business goals.
Case study
Visionstream approached Blitzm with a problem – they wanted to modernise their processes and create consistency across thousands of Australian worksites. We kicked off the project with a ‘fast user insight’ workshop, to rapidly identify pain points and possible solutions. This ensured early stakeholder buy-in and saved development time as we knew what features to focus on.
Would you benefit from a clear roadmap for your project?
Ask us how we can tailor a UX Workshop for your business
Blitzm Design is a digital design agency in Melbourne, Australia.
We offer end-to-end project delivery – from website design and marketing strategy to custom software development.
